Core Faculty

Atul Kumar Arora

Associate Professor
Marketing

Brief Profile

Mr. Atul Kumar Arora has rich and versatile corporate experience in FMCG, Banking, Telecom and Real estate industry in Sales and Marketing. He started his corporate journey with largest cooperative AMUL in operations.
As Product Marketing Head, he led the product, pricing and distribution for B2B and B2C verticals in top telecom companies Bharti Airtel and Tata Docomo. He also served as marketing consultant in London, U.K. from 2014 to 2016 in real estate consultancy.
He has completed Professional Diploma in Digital Marketing with Credit from IDM, London (U.K.) in 2016.

Educational Qualification

  • PGDM, IMT Ghaziabad
  • B.Tech. (Chemical Tech.), HBTI Kanpur

Experience

12 Years

Areas of Academic Interest

  • Sale Management and Distribution
  • Digital Marketing
  • Marketing Management